Engagement costs vary considerably across clients depending on three key variables.
Number of Locations
To localize and curate custom content.
Technology
Licensing the platform automation and applicable support
Paid Media
To improve targeted reach and general campaign goals
Our end goal is to enable an agile environment that is not just proactively messaging at local levels, but able to be fully responsive to campaign shifts, challenger threats and constituent-first opportunities.
Cost Considerations
May change as any campaign adds targeting locations but can range from $50,000 for a state district to $1+MM for large-scale coverage, including paid media, across an entire state or state-by-state targeting on a national level.
Crawl, Walk, Run Approach
With costs in mind, we employ a crawl / walk / run opportunity that can be quickly operationalized to get your organization started in just a couple of weeks, so we test and learn our way to expansion based on a date-driven approach.